The Numbers: July 10-16, 2022
This recent heat wave has really been something else. I haven’t been feeling motivated to create new listings, so I’ve focused most of my eBay selling energy on ending my oldest listings, repricing them and selling similar. This way, my store has still had “new” listings going up every day. Any initial pain that I might feel from dropping an item’s price from $150 to $100 dissipates once I get that $75 offer and the buyer pays.
Maybe simply lowering the prices would have also led to a sale. I’m not sure. But this has worked, so I’m going to try it again in the future. If my last few strong weeks of sales are an indication, this is a strategy worth considering. Especially on unique items older than six months. I think relisting or selling similar on those rare items every so often is important to give buyers with newly saved searches a chance to find your listings.
7/10/2022 – 7/16/2022
Total items in store: 1968 (down from 2020 last week)
Items sold: 40 (32 via best offer, 4 via seller initiated offer, 22 via promoted listings)
Gross sales: $2850.81 (up 12% from one year ago)
Net sales: $2070.49 (up 17% from one year ago)
Average sales price: $64.79 (up 50% from one year ago)
Time spent searching through online auction listings for new trading cards inventory: 15 hours (down from 17 hours last week)
Highest price sold (net): $165.92 — Obo Okoronkwo set of 4 autograph printing plates
Lowest price sold (net): $11.14 — Taylor Lewan Panini Top 100 Players autograph