On the second day of MWC 2023, major Chinese tech manufacturers continued to showcase China’s innovations and breakthroughs in mobile communication.
Participating at MWC for the first time, Tecno launched its flagship Phantom V Fold smartphone on February 28, marking the brand’s determination to enter the foldable device market. This smartphone delivers an immersive visual experience and unparalleled image production with its dual-screen and an ultra-clear 5-lens photography system.
Tecno smartphones are the most popular personal devices in the African market. According to IDC data, Tecno has captured more than 50% of mobile market share in Africa. At the exhibition, many African consumers and traders gathered at the Tecno booth to experience the Phantom V Fold.
A technology enthusiast from Nigeria noted that Tecno has a large market share in Nigeria, Kenya, and other African countries. Its stores can be seen everywhere in Nigeria. Tecno smartphones are creative in design and affordable.
Staff members at the Tecno exhibition booth commented that the company focuses on emerging markets where phones with less advanced features still occupy a high market share and where the rate of market penetration of more advanced smartphones is relatively low. A certain proportion of the population in these areas has not yet even used smartphones.
A set of research data from Strategy Analytics, a market research organization, confirmed Tecno’s forward-looking strategy. In the third quarter of 2022, Tecno made strides in the smartphone market in Central Latin America and Central and Eastern Europe, ranking among the top five smartphone companies for the first time. Nigeria, India, and Kenya were the top three markets for Tecno in Q3 2022.
At MWC 2023, realme introduced the GT3 smartphone with 240W fast charging technology.
According to a technology reporter from Malaysia, realme ranks among the top three in smartphone market share in Malaysia and differentiates its brand through innovation. The GT3 series released at this exhibition can be charged from 1% to 20% in only 80 seconds.
A consumer from India noted that realme is one of the fastest growing smartphone brands in the Indian market. realme ranks fourth by market share in India, after Samsung, Xiaomi, and vivo, and before OPPO, which holds fifth place. Chinese brands occupy almost 70% of the Indian smartphone market.
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Realme has presence in 61 global markets, including China, Southeast Asia, South Asia, Europe, Middle East, Latin America, and Africa, with more than 140 million global users. In just three years, realme has become the fastest smartphone brand in the world to reach the milestone of 100 million sales, according to statistics from Strategy Analytics, a market research consultancy.
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